Irish PR Leads the Way in Second Life

I give up.  Honestly, I’ve tried my best, but this Second Life stuff just won’t go away 🙂  If it’s not pesky podcasters it’s the pesky commenters!

In four years, Ireland has managed to generate three PR-related blogs (and one of those only started in the past month), yet an Irish PR firm is currently building out its presence in Second Life.

Is there no escaping it?

Of course, statistically speaking (lies, damn lies and…) that means that in Ireland for every three PR blogs there’s a PR firm with offices in Second Life.  Finally an online statistic where Ireland looks impressive… well kind of….

I was chatting with Jane McDaid of Thinkhouse PR, a consumer agency here in Dublin, and their new shiny Second Life office is now under construction.  It’s great to see an Irish agency experimenting with new online media. It’s also great to chat with someone incredibly passionate about the potential of new media – but then that’s a common trait I see among all the Second Lifers.

I suppose I’ll eventually have to concede and take a wander one of these days. I hope they’ll go gently on me.


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