Just when you think it can't get any worse…

Just as we recover from the Ketchum VNR episode and Ogilvy‘s American Express debacle, a new, far more sinister threat to the profession of Public Relations emerges…

Power Girls the long awaited MTV reality show kicks off on March 10.

Watch as the infamous Lizzie Grubman puts them through their paces.

I’m sure the show will mirror the daily grind of a job in PR. Coming in grumpy in the morning, wading through 6,000 e-mails, answering voicemails, cup of coffee, read the papers…

I have a feeling that PowerGirls may skip some of the more mundane stuff.  Hopefully none of the work will involve driving SUVs.  I wonder if they’ll be working on any microprocessor accounts? Now that would be reality TV…

On a brighter note, my favorite advert at the moment is Volkwagen’s reworking of Gene Kelly’s “Singing in the Rain”… fantastic…