Speaking of reality, Elizabeth Albrycht and Guillaume du Gardier have announced New Communications Forum 2005, a two day hands-on event aimed at providing communicators with the knowledge they need to get a blog up and running. This will include training on how to use the tools, advice on managing the blog etc.
The event is taking place in the US near Silicon Valley in January 2005, with a European event in France during February 2005.
This is a great idea, cutting through the hype and helping marketing communicators to get up and running quickly and effectively.
Murphy's Law 