Murphy's Law

Tom Murphy

PR Miscellany – July 27, 2005

OK, take a deep breath, I’ve had a lot of catching up to do.

  • Michael O’Connor Clarke has unveiled part five of his “Seven Deadly Agency Types”: If it moves, bill it.
  • Andy Lark takes the whingeing bloggers to task. Om Malik also chimes in.
  • Shel Holtz pleads with PR people to address the recent spate of online attacks against the profession by using some common sense in our daily working lives. Hear Hear! I wouldn’t hold my breath however… John Wagner adds some interesting insight to the discussion.
  • The fifty third installment of Neville Hobson and Shel Holtz‘s PR podcast, For Immediate Release, is now online.
  • Duncan Chapple has some thoughts on UK Analyst firm Bloor Research‘s new business plan.
  • Meanwhile, Adam Zand over at Topaz Partners asks if the analysts relations market is broken.
  • Dan Gillmor explains that the only difference between the recent US Military press release snafu and traditional press releases is that the military were silly enough to let the fabricated quote in a second time. [Thanks to Alice Marshall for the link].
  • On a related subject, Kevin Dugan has come up with twelve excellent alternatives to the traditional news release. I love his suggestion of a PR Haiku – now that would solve the quote problem.
  • Stephen Baker over at Business Week compares the editorial process of blogging versus a magazine. Very interesting post. [Thanks to Chris Thilk for the link].
  • Jeneane Sessum has published an excellent, no-nonsense guide {PDF] to blogging and more importantly should you be interested in blogging.. or not.
  • Mike Manuel shares some comments from a recent panel his firm, Voce Communications hosted on Corporate blogging.
  • Matt Galloway looks at the emergence of influential bloggers.
  • Business Week and Interbrand have released [PDF] its annual list of the world’s leading brands. [Thanks to Richard Bailey for the link]:
    1. Coca Cola
    2. Microsoft
    3. IBM
    4. GE
    5. Intel
    6. Nokia
    7. Disney
    8. McDonalds
    9. Toyota
    10. Marlboro

Written by Tom Murphy

July 27, 2005 at 11:30 am

Posted in General

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