Murphy's Law

Tom Murphy

Mr. Emperor… I think you're in the nude…

Ephraim Schwartz over at Infoworld has an interesting column on blogging.  The column was inspired by a recent media alert from IT consulting firm, Sapient, where their CTO, Ben Gaucherin, was quoted in a media alert entitled �Blog tech doesn�t live up to blog talk, according to Sapient CTO.�

Now taking a contrary view is always good for column inches, and Mr. Gaucherin’s comments that “blogs are the digital equivalent of the pet rock” are certainly a welcome change to the prevalent view that blogs will take over the world.

Unfortunately for Mr. Gaucherin I think he’s missing the point a little.  If you’ve read this blog for a while, you’ll know that  I don’t believe that blogs will take over the world but I obviously don’t subscribe to Mr. Gaucherin’s view either.  As always in these situations the truth lie somewhere in the middle.

However, this pronouncement is a brave step in view of the potential backlash he may have to put up with, and in his defence we should all be re-examining the ‘new new thing’ on a regular basis to make sure we’re not lost in the Internet’s echo chamber.

So it’s not that the emperor is in the nude, it’s just his new clothes aren’t quite as impressive as he thinks….

Written by Tom Murphy

April 6, 2005 at 9:03 am

Posted in General

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