An internal memo from the head of public affairs and marketing for the Health Insurance Commission in Australia has told staff to ensure they are not seen or photographed cutting a cake with the health organization’s logo on it, to avoid potential captions such as: “Putting the knife into medicare”.
The memo reads: “If you are organising an event for a local member, please ensure that he/she does not put a ‘knife into Medicare’ by cutting a cake. . . take it away (out the back) after the candles are blown out (if you want candles) and cut it up . . . away from any cameras.”
Stories like this help me remember why I’m happy (most of the time) that I work in tech PR….
Murphy's Law 