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Tom Murphy

PR Budgets on the up?

November 25, 2003Tom Murphy

Contrary to the recent findings in the Thomas L. Harris/Impulse Research survey, research carried out by Vocus in their latest newsletter found that 80% of respondents expected their PR budget to grow (48%) or remain the same (32%).

This priorities for this new budget are: adding new headcount (43%), outsourcing (agencies?) and staff training and development.

 

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