Murphy's Law

Tom Murphy

Thu, 30 May 2002 19:08:49 GMT

Looking after the details…

Interesting PR anecdote I heard today. A journalist attending the third in a series of different press conferences was delighted to find copius amounts of coffee, water and cookies. When he complimented the PR handler on the provision of the food and beverages, the journalist was informed that the chosen brands of cookies had been selected after testing had revealed they were the only brands not to make noise that would be picked up on the media microphones. Now that’s looking after the details! (and they didn’t make any noise!)

Written by Tom Murphy

May 30, 2002 at 8:08 pm

Posted in General

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