I am nowhere near through my backlog but here are some interesting tidbits I’ve spotted in the meantime:
Steve Rubel points to Brian Foy’s tribulations with a PR person when he tried to get a review copy of their client’s software. It seems to me that this is a case of internal pressure on the PR person to “get” an interview or demo before giving him the software. The sooner our profession realizes that if we don’t object with clients when we know something is wrong then ultimately it’s our reputation that suffers… luckily the pro in question has had their identity hidden.
Hans Kullin posts a story on astroturfing* and how many practitioners feel it is OK. I’m not sure it fits in with the new bright open model of communications however…
*Astroturfing is where groups/organizations with vested interests form “independent” bodies, associations and groups that try and promote various positions and/or influence public opinions.
Jeremy Pepper has an interesting post on a recent editorial from Jack O’Dwyer over at O’Dwyer’s PR on PR’s move to marketing communications:
“PR firms must do more than just say, “We do marketing communications, too.” They should identify themselves as marcom agencies right off the bat, eliminating ambiguity. They can’t sit around while ad agencies move into their territory.”
Mike Manuel links to the Red Herring interview with Joyce Park, the blogger fired by Friendster for her blogging..
Trevor Cook points to a new survey of Australlian communications professionals.
Neville Hobson points to a piece from Blogger on promoting your weblog.
Murphy's Law 