I’ve had received two “Gorilla Marketing” award nominations for Real Networks.
Both nominations centered around the Freedom of Music Choice campaign and in particular the online petition “Hey Apple Don’t Break My iPod”
After a lot of consideration I’ve decided against it.
Although the petition should have made full disclosure that it was created by Real Networks, it does provide a link to the Freedom of Music Choice website – which is clearly driven by Real Networks.
The campaign has generated a lot of ink, though personally it rings a little hollow.