Dan Gillmor was one of the earliest members of the mainstream media to embrace blogs and do some serious thinking on how they intersect with our traditional media.
Part of this thinking is now available in Dan’s book – “We the Media – Grassroots Journalism by the people, for the people.”
Dan has a blog accompanying the book, and the San Jose Mercury News carried an edited version of the book’s introduction over the weekend.
“But newsmakers also have new ways to get out their message, using the same technologies the grassroots adopts. Howard Dean’s presidential campaign failed, but his methods will be studied and emulated because of the way his campaign used new tools to engage his supporters in a conversation. The people at the edges of the communications and social networks can be a newsmaker’s harshest, most effective critics. But they can also be the most fervent and valuable allies, offering ideas to each other and to the newsmaker as well.”