PR firm Peppercom [Flash Warning!] have announced a new proprietary measurement tool for PR and it can also be used to measure sales and marketing campaigns according to MediaMap’s blog.
So two issues. First of all Peppercom’s site is a classic example of why Flash navigation is the spawn of Satan (and yes they are the latest addition to the Flash Hall of Shame).
Secondly they have no details about the measurement tool on their site….
PS: You have to love the clicking noise effects on the site.
Murphy's Law 