Elizabeth Albrycht has opened a very interesting discussion around the possibility of an “open source” PR project.
The concept is framed as follows:
Invite interested organizations to post reasons why they would like to participate in such a project. We should have some guidelines, like:
– Will be announcing company, new product or service within 3-6 months
– Encourage an emerging tech company since that is where most of our collective expertise lies.
– Alternatively, this might be great for a non-profit or an association.
– The company shouldn�t be public, as there are too many SEC issues about this type of work, and I don�t think we want to deal with that at this point.
– The company has to be totally willing to do everything publicly. No private emails, no secrets.
– Everything is attributed. No anonymity.
– The New PR community would not charge for this project, except for expenses, although we�d welcome donations.
– We then vote on which organization we want to �Adopt�.
It’s an interesting concept. You can find out more detail at the NewPRWiki.
Murphy's Law 