Day: July 6, 2004

Has anyone noticed the growing number of spam messages with “PR” or “Press Release” in the subject line?

And of course these are *real* spam messages for pills, potions and blind dates.

 

Elizabeth Albrycht has opened a very interesting discussion around the possibility of an “open source” PR project.

The concept is framed as follows:

 Invite interested organizations to post reasons why they would like to participate in such a project. We should have some guidelines, like:

– Will be announcing company, new product or service within 3-6 months

– Encourage an emerging tech company since that is where most of our collective expertise lies.

– Alternatively, this might be great for a non-profit or an association.

– The company shouldn�t be public, as there are too many SEC issues about this type of work, and I don�t think we want to deal with that at this point.

– The company has to be totally willing to do everything publicly. No private emails, no secrets.

– Everything is attributed. No anonymity.

– The New PR community would not charge for this project, except for expenses, although we�d welcome donations.

– We then vote on which organization we want to �Adopt�.

It’s an interesting concept. You can find out more detail at the NewPRWiki.