Rainier PR, a UK PR company, undertook some research on how PR agencies were faring in meeting the needs of the UK media. The findings are here.
Of course the major finding here is that there is no new finding.
Journalists still have the same age old issues with PR people. It seems to be the same in every country and every industry sector – though some are worse offenders that others.
And the bad news is we don’t seem to be getting any better or listening to the advice.
To highlight the common themes that run through all these surveys read Mitch Wagner’s comments from last August and compare it to the Ranier research. Spot the similarities?
Murphy's Law 