According to research just published by Perseus Development Corporation, there are about 4.12 million blogs online – however 2.31 million of these blogs have been abandoned.
Interestingly the reseach, which included over 3,000 random blogs, points to a gender breakdown of 44% male and 56% female.
The most popular age groups (between 10 years and 70 years) for blogging is 13-19 year olds who account for over 50% while the smallest group is 60-69 year olds with 0.3%.
I am always reminded of the phrase: “Lies, Damned Lies and Statistics”, when I look at this kind of research.
How accurate is this research?
I don’t know. It’s certainly interesting, but I wouldn’t be basing any business decisions on it.
You can read more over at EMarketer.
Murphy's Law 