Richard Bailey’s excellent PR Studies blog has been tracking the discussion around Patrick Weever’s anti-spin campaign.
Earlier this month Patrick wrote in the UK Observer, an interesting piece on the danger of PR and Journalism education intermingling – with particular reference to the University of Sunderland.
Last Sunday there was an interesting response from Chris Rushton, head of journalism and PR at the University, who argues that journalists need to understand PR.
“Now, it is virtually impossible to write a story for publication without having to cross swords with a public relations executive, communications manager, external relations officer, etc – often several, each representing a different interest.”
Murphy's Law 