News is slow these hot long Summer days, as can be evidenced by my past few posts.
However, even sitting in the dark, cool shade, one PR mistake that just keeps growing is SCO’s lawsuit against Linux, IBM and the industry. We first tackled this back in May.
Phil Gomes, a committed Linux user, points to an opinion piece on CNET that examines the implications of trying to tackle a “movement” rather than a product – in this case the movement is Linux.
It contrasts IBM’s concilitory approach to Linux with SCO’s flurry of Linux-related subpoenas.
It’s an interesting PR concept and not one necessarily tied to technology.
Getting back to SCO, I think their agressive stance is illustrative of how you can lose the battle for public opinion. Their partners are already distancing themselves from the fall-out. Witness Intel pulling out as a top sponsor of their user event.
Compete in the market, that’s what it’s there for.
Murphy's Law 