Who are the media influencers?

Up2Speed has an interesting post asking who the new media influencers are. In particular who the major technology influencers are.

I think weblogs are creating a new generation of influencers, but at the risk of sounding pass�I think existing media influencers continue to be vital. I would look at the new bloggers as an addition to your existing list, not a replacement. Good writing and innovative thinking is unique, it doesn’t depend on the medium.