And now for a nice fresh PR carrot…

OK, OK, so the first post of the day was little depressing.  So here’s a positive PR post to balance things out!

The Venture Blog, a blog about all things venture capital, has a well written post from Abigail Johnson of PR firm, Roeder-Johnson, on the importance of PR.

“Notice that this is NOT publicity or hype. Though some of the tools used to accomplish this strategic communications probably include working with the press and analysts, the goal of this kind of effort is a long-term market understanding of a company’s leadership.”