Last month I met Paddy Harverson, who was formerly the sport corresepondent
with the Financial Times and is now the PR director at the UK soccer club Manchester United. Talking with Paddy and hearing him give a lecture on his day-to-day role I was struck by how much he absolutely loves his job. After all he’s a big fan of Manchester United!
Earlier today I came across a profile of another PR person who clearly adores their job. Lisa Ayala Hettler is the PR director at the Gladys Porter Zoo in Texas. She’s profiled in the Valley Morning Star.
“I�ve always loved the zoo. It�s a really unique and exciting job,” she said. “There is no other place like it in the Valley.”
What’s your ideal PR role? What aren’t you doing it? 
Murphy's Law 