Research 
just out from the Online Publishers Association indicates that during 2002, for every ten people online in the US, one had paid for content online, translating into revenue of $1.3 billion, growth of over 100% since 2001.
Greeting cards, dating services and sports were the fastest growing categories.
Overall, Personals/Dating Services accounted for the largest slice of revenue ($302 million), followed by Business Content/Investment advice ($292 million) and Entertainment/Lifestyles ($227 million).
Yahoo.com was the number one revenue generator followed by match.com.
Murphy's Law 