“We’re safer here than in the U.S”….
A Wall Street Journal article which looks at the difficulties in doing PR for the Middle East right now, includes an unfortunate turn of phrase from one of the PR practitioners interviewed for the piece:
“To be honest, we’re safer here than in the U.S.,” she says. “Nobody is going to bomb their own.”
Indeed…. the comment doesn’t really encourage you to travel there does it?
IDC launches new service for IT marketing….
It’s very quiet out there today. The only interesting bit of news I’ve come across is from industry analyst firm IDC, who, according to Technology Marketing magazine have launched a new service aimed at marketing executives. The service will gather marketing performance data from around the industry and create benchmarks which can be used in measuring marketing programs. More information is here 
Murphy's Law 