Miscellaneous PR….
I found an interesting posting on Nick Denton’s blog from last May. It’s an excerpt from a leaked internal memo from a large (un-named) PR firm detailing how to approach bloggers.
MediaMap‘s newsletter this month covers; fundamentals of successful pitching, helping your client publish a book, reminders for a successful press interview, the importance of media relationships and the lessons to be learned from how NASA handled their most recent crisis.
The Register has a story on Microsoft’s pre-launch of Office 2003 which pokes fun at their use of NDA’s with journalists.
Strategic Marketing Montreal has a very informative article on how to think better!
Finally a Technology Marketing story on how iMakeNews is looking to jump on the blogging bandwagon.
Murphy's Law 