Day: September 12, 2002

New Business not getting any easier…
The Holmes Report have done a nice job redesigning their web site – have a look. They have an interesting (if a little depressing) piece on how business development for PR agencies isn’t getting any easier, and in many cases is getting even more difficult (and costly).

Why are they Dell-aying the job search?
One of the more intriguing corporate PR stories of the week has been reported in O’Dwyer’s PR Daily.

In an official statement from Dell, Tom Green, senior vice president of law and administration states that Dell have ceased their search for a global head of marketing and communications and that their existing VP, Elizabeth Allen is actually OK after all.

I hope Ms. Allen is taking full advantage of this situation with her senior management team. On one hand it is obviously very pleasing for her that they at last recognize her abilities, but it must be truly annoying that they initiated this in the first place.

Green’s statement reads: “At Dell, we periodically explore the outside market for strong senior talent that could potentially strengthen and enhance our internal capabilities. We recently initiated this process for a global marketing and communications leader. After completing an exhaustive review, we are convinced that our Vice President of Corporate Communications, Elizabeth Allen, provides Dell with the most effective and strategic communications leadership for the company. We know that to achieve our ambitious goals for the future, we need the experience, customer-focused leadership and passion that Elizabeth has brought to our senior team. Therefore, we have ended our external search.”

Well done Elizabeth Allen, now drive home your advantage!