Ireland: Blog Digest [vanity post]

Things have been a little quiet here as I was away last week in Atlanta, Georgia on business.  While it was nice, given our current Summer, to get some heat into the bones, I’m not sure I’m made for that much heat!

If you’ll excuse the self-promotion, Marie Boran was kind enough to mention this small piece of the blogosphere in last Thursday’s Irish Independent Blog Digest section.

You can read it here.

Irish Times: PR Keeping up appearances

Shane Hegarty has a piece in this weekend’s Irish Times on the (potential) impact of the downturn on the PR business in Ireland.

You wouldn’t have thought it this week, however. The Government’s announcement that widespread cutbacks would include a halving of the PR, consultants and advertising budget was a sign that hard times may indeed be ahead. While details are still vague, the Government plans to save €21 million this year through the measure. It will trickle down to the high-profile firms which have specialised in State and semi-State work. Carr Communications is reported to earn €800,000 a year through such contracts, while they constitute about 10 per cent of Edelman’s business. Other companies which specialise in the area include Murray Consultants and Bracken PR.

This week, however, people within the industry were expressing no great panic either publicly or privately. It is clear that they are either determined to hold steady, or that they are talking themselves up in a way that only PR people can.

They argue that much of Government spending in big campaigns, such as the €12.5 million Change campaign dedicated to raising awareness on climate change, goes on advertising, making the media’s focus on PR alone somewhat skewed. The larger companies have diversified enough not to have to rely solely on the public contracts, while recruitment within the industry remains quite buoyant.

You can read the full story here.

Ireland: Interview with Vincent Browne

Marketing magazine has an interesting one-to-one with Vincent Browne covering all the areas (and media outlets) you’d expect ref: RTÉ, Independent News and Media, TV3, Village and the Sunday Tribune.

I use the internet a lot. It’s changed journalism significantly, in ways that haven’t been properly appreciated. Because of the difficulties there used to be in getting access to information, there had be investigative journalism, which relied mainly on getting information from people rather than from documents.

Now, the vast amount of documents that are available through official government sites is just enormous. It’s a question of making sense of those and knowing where to find them and what to find. The documents are far more reliable than people. I’m not saying people necessarily tell lies but naturally that memories and perceptions can be faulty.

The challenge of journalism now is making sense of this vast amount of information available on the internet. That, to a large extent, is what journalism has turned into. Of course, you still get tip offs from people on matters of importance.

<via Cian Ginty>

The Irish Times goes free online

According to today’s newspaper (yes folks, that’s the paper pulp and print version) on Monday, The Irish Times will re-launch the free online version of the paper at

The newspaper’s current home will become a free Ireland portal.

You’ll still need a subscription for premium services (e.g. access to the newspapers’ archives) but the daily content will be free.

The Irish Times Logo

Some additional commentary from Cian Ginty and Damien Mulley.

Ireland: Online media shorts…

The Irish Times….

One of the Irish Times’ triumvirate of journalist bloggers, Shane Hegarty has announced he’s putting his “Present Tense” blog on ice for a while. (Interesting (to me anyway) there are over 70 comments on the post so far..). Then there were (as far as I know) two active official Irish Times blogs:

  1. Conor Pope’s PriceWatch blog
  2. Jim Carroll’s On the Record blog

[Other Irish Times related blogs: John Collins, Karlin Lillington, John Butler]


Newstalk 106….

In Irish Times (kind of) related news, Karlin Lillington has decided to step down from the Technology slot on Newstalk 106 but will be focusing her energies on a new podcast series. [I assume Mr. Joe Drumgoole is remaining in situ.]


Sunday Business Post

I didn’t know Nadine O’Regan from the Sunday Business Post had a blog.

[Other related blogs: Adrian Weckler]


Filed under “Other Irish media-related blogs I know”:


So what other ones am I missing?

In the spirit of Irish blog-operation… do please feel free to add any more local media blogs :-)


Cian GInty passed along a useful list he pulled together here.

Ireland: Eamon Dunphy interviews former government press secretary

You may have already heard this, but I missed it.  Last week Eamon Dunphy interviewed former government press secretary Mandy Johnston.

The interview includes her thoughts on her times with Charlie McCreevy and of course with Bertie Ahern.


" role wasn’t to make to me popular, I was there to make a politician popular or to help explain a politician’s policy that’s all I was there for, I had no interest in endearing myself to journalists and I’m not afraid of the media, and so I told the truth did what I had to do for my political masters and I couldn’t make any apologies for it, everbody can’t be popular, sometimes yes you have to be the tough person."


You can download the podcast of the show (and Dunphy’s other shows) here.

PR and Smeedia Round Up


Kami Huyse has a great post on "online reputation management in a Google world". This is a constant weakness for PR people so have a read and click through the presentation.

Trevor Cook links to part of a document on Edward Bernays, the "father" of Public Relations. Some of it makes uncomfortable viewing :-)


Andrew Smith makes a great point on the importance of analytics for marketing and PR moving forward. Online is a great medium for measurement and god knows that’s a sore area for PR.  As I always say as long as PR agencies view measurement as a "competitive differentiator" you know we’re having problems.

Eric Eggertson points to some interesting PR-related dialogue in the latest installment of the every entertaining TWIT podcast.

Eoin Kennedy points out that Irish Times journalists have started posting audio from interviews.

There are some things we’re just not supposed to understand…

Earlier today I had the pleasure of attending Croke Park for the Ireland-Scotland Six Nations match.

Sitting in the Hogan stand we had a fantastic view and as usual there was vociferous support for both teams.  Everyone was having a great time except that is for the poor woman sitting in the row ahead of us.

Three times during the match she looked up from her newspaper to glare at someone in a row behind her who had obviously shouted too loudly and made it hard for her to concentrate on her paper. She didn’t watch one minute of the match.

Two things:

Why oh why would you waste €70 on a ticket for a match you’re not going to watch? Surely you’d be better off finding a nice warm bar?

Secondly if you’ve no interest in watching the match why bother going when you are denying someone who would love to watch the match live?

Sometimes I really wonder… below is one of the tries she missed.

Forward Thinking: Marcus Horan goes over for Ireland's third try


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