Archive for May, 2002



Looking after the details…
Interesting PR anecdote I heard today. A journalist attending the third in a series of different press conferences was delighted to find copius amounts of coffee, water and cookies. When he complimented the PR handler on the provision of the food and beverages, the journalist was informed that the chosen [...]

Flash Hall of Shame (#5)
PerkettPR…why oh why oh why…

Reality PR 2.0
There’s a recent article on Silicon Valley.com entitled ‘Public Relations workforce: Feeling the Squeeze”, it follows on from dozens of stories over the past 6-12 months detailing PR’s fall from the heights and excesses of the Internet boom. There’s nothing new here, but it’s a timely reminder of how the PR industry [...]

Journalists outline the same old media no no’s
It seems that some PR people continue to commit the cardinal sins of media relations. In an article in O’Dwyer’s today a journalist from Venture Reporter outlines the common issues. Nothing new but recommended reading for anyone not sure of the right and wrong way to pitch…

Weblog now updated!
I have successfully moved all my previous PR blogs here. Unfortunately they are all spread over just a couple of days but that was unavoidable! I’ll be adding more links to the left-hand column. If you have any thoughts on what you read here, by all means drop me a line at [...]

Flash Hall of Shame (#4)
Pan Communications has a truly awful Flash intro and to compound its awfulness there’s not even a skip intro. Good to see a PR agency putting all their faith in advertising…
###
Flash Hall of Shame (#3)
Acclaro International…no more needs to be said
###
The Internet…Is PR just roadkill?
Any research I find regarding how [...]

PR is absolutely fabulous
The PR profession leaves itself regualrly open to multiple forms of abuse from the media and others. The barriers to offering ‘PR’ services have always been low and the advent of the Internet has lowered them even further. The other problem for PR is the breadth of its service.
PR is [...]

Moronic Opinions on Spam
Browsing some weblogs over the weekend I was reading Jenett.radio and came across a link to an article by Barry Dennis of NetWeb Inc. on CNET. To summarize, Mr. Dennis believes that spam is OK, doesn’t hurt anyone and we should fight for people’s rights to use spam.
Rather than simply taking [...]

Ever wonder where your press packs go?
I think we may have found the answer….
###
PR Navigation Hall of Shame (#1 of an occasional series)
Liberty Communications…you’ve got to love navigation that forces you to run your mouse over un-titled or coded dots in order to find your way around the site….
###
Politics, spin and Public Relations
What is your [...]

Blogging on the agenda
In a recent series of talks I gave concerning PR on the Internet, there was a distressing lack of knowledge and awareness of weblogging among the audience. However, after doing some research on Daypop this morning I noticed that some ‘bloggers’ are indeed getting pitched by PR pro’s. I think that’s [...]