Earlier this week Forrester analyst Josh Bernoff published a plea to PR professionals to take a stand against unprofessional practices. Compared to many previous rants on this issue and the shoddy practices we’re all aware of, his plea is rational and completely fair. If you work in Public Relations, then you should passionately care about [...]
Is PR a profession? If you think so then Bill Sledzik has a great post with some bad news for you. He estimates that we’re 0/5 from the five attributes of a profession. His advice: Follow the PRSA Code of Ethics whether you’re a member of not. Mentor up-and-coming practitioners and interns, encouraging them to [...]
Last week, as you may have already read, there was much “outrage” and “gnashing of teeth” about a PR firm who sent a broad e-mail to a wide range of (PR) bloggers promoting a book. It was a faux pas, a mistake, but hardly the end of the world. Unfortunately as often happens in the [...]
Tags: Ethics·Public Relations
Back in 2006, Strumpette appeared on the PR blogging scene, an anonymous site that promised to dish the dirt on the industry. Of course its anonymity gave it free reign and it didn’t hold back. As I recall, the response from PR bloggers at the time was mixed, with some welcoming a more caustic look [...]
Tags: Ethics·Karma·Public Relations