[Question for Friday: Is the term “online PR” quaint?]
Brendan Cooper was in touch about PNeo, a new blog from Porter Novelli that provides a simple, common sense approach to online PR, from blogs to social bookmarks.
It’s a recommended introduction.
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// Jun 21, 2008 at 9:03 am
HI Tom, I work with Brendan over at PN towers. Glad you like PNeo, it reprensents many, many hours of discussion between the team trying to define exactly what each element is, and just how it can help account teams and their clients..
I agree that online PR is a quaint term, PR is PR on of offline, but I’m stumped abot a decent replacement – any suggestions welcome.
// Jun 26, 2008 at 7:15 am
No, I have no new suggestions, I think it’s probably the right term
// Jul 5, 2008 at 6:58 am
Online PR? Digital PR? E-PR? Cyber PR?….
// Jul 22, 2008 at 3:18 pm
Ooh let’s go back to cyberPR!
Theory – I suppose, should be that your public is your public whether online or off. Therefore it may be meaningless to talk about your “digital public” or your “online public”.
Should it be “public relations online”?
(I work for Porter Novelli)
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