Tom Murphy – Murphy's Law

Tom Murphy blogging about PR and other things since 2002…

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Entries from March 30th, 2010

Social media is turning into your dad

March 30th, 2010 · 10 Comments · Social Media

Do you remember when you knew everything in your glorious teenage years? Do you remember how you despaired of your parents and then as the years passed (you mightn’t be there yet) you started to turn into your parents? Aside: My 5 (nearly 6) year old already refers to me as his “old man” – […]

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Going to the International Corporate Citizenship Conference 2010 in Boston?

March 30th, 2010 · No Comments · CSR, Social Media

I will be travelling to the Commonwealth of Massachusetts from April 11-13 to attend the International Corporate Citizenship Conference 2010  hosted by the Boston College Center for Corporate Citizenship at the Intercontinental Hotel in Boston. If you’re planning on attending do let me know.  Rumor has it that they may even allow me to share […]

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Re-thinking personal reputation

March 29th, 2010 · 1 Comment · Public Relations

Yesterday Mike Arrington posted a story about a start-up who later this week will be launching a service that’s effectively a Yelp for individuals.  Mr. Arringtron asks if – with the launch of these services, along with the growth of personal data online – we need to become more accepting of people’s indiscretions. It’s a […]

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Common sense ain’t thought leadership either

March 26th, 2010 · 1 Comment · Public Relations, Social Media

Recently I wrote about the importance of being yourself online and avoiding the temptation to call yourself a guru or a thought leader. Today I want to touch on a separate but related issue.  A common theme from a number of highly rated social media related keynotes and posts  – which it should be said […]

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PR Blogging old timers

March 25th, 2010 · No Comments · Public Relations

Earlier today I learned from Jeremy Pepper via Twitter that Phil Gomes has temporarily suspended his blogging activities. Phil was one of the first PR folks (along with Jim Horton and Richard Bailey) that I came across when I started blogging many years ago. In a trip of pure nostalgia I searched my old blog […]

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CSR, social media and your self-defending brand

March 12th, 2010 · 4 Comments · CSR, Social Media

One of the biggest concerns executives voice about social media is the lack of control.  The idea that anyone can comment, share or disagree with you makes people uncomfortable.  Of course the fact that you know people are having these conversations about your brand or product, and that – if you choose  – you can […]

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You are a social media what?

March 12th, 2010 · 8 Comments · Social Media

Here’s a definition: A thought leader is a futurist or person who is recognized for innovative ideas and demonstrates the confidence to promote or share those ideas as actionable distilled insights. For me the key word here is recognized.  Unfortunately by this definition, 99% of our self-styled social media “thought leaders” are precluded. That’s a […]

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Don’t be afraid of talking about Corporate Social Responsibility

March 4th, 2010 · 7 Comments · CSR, Public Relations

Partly in response to my post about the growing importance of appropriate communications on a company’s Corporate Social Responsibility (CSR) efforts, the Textifying blog over at Arizona State University (sorry there’s no bio page and the post was written by ‘tburns’ – and I tried to leave a comment but couldn’t) published a post entitled: […]

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