New Zealand news site Stuff.co.nz is doing some interesting marketing. From pelting journalists with tomatoes to “hanging” them by the feet out of a building with the slogan: “If our team don’t break stories first, there are consequences." I don’t think this is recommended in the care and feeding of journalists guide… Tweet This Post
Entries from August 28th, 2009
Forecast: Numbers entering PR as a career to decline (sharply)
August 28th, 2009 · 3 Comments · Public Relations
When a few poor lost souls occasionally come to me to ask about a career in PR, I always preface any remarks by telling them that I am probably the worst person on the world to give them advice. When I was in college I didn’t know what I wanted to do, but I definitely [...]
Tags: Public Relations
PR has reputation issues?
August 26th, 2009 · 2 Comments · Public Relations, Social Media
It’s not terribly busy in the PR blogosphere today, two items for your delectation…. 1) Morgan McLintic ponders why PR has such as bad reputation (PR Week Insider blog). (Obviously there’s enough fodder there for a couple of books, but Morgan is restricted to a blog post): The PR sector has been reputedly dead, dying, [...]
Tags: Public Relations
The Personal Press Release
August 25th, 2009 · No Comments · Public Relations
Paul Simms offers his own take on the “Personal Press Release” in The New Yorker: Tim Williams, a member of the company in varying capacities for five years, has been promoted to Best Friend, and he will report directly to Kerner in all friendship-related matters. “Tim has proved himself to be a solid guy who’s [...]
Can we rely on PR’s “moral” minority with this issue?
August 23rd, 2009 · 3 Comments · Public Relations
Last week, as you may have already read, there was much “outrage” and “gnashing of teeth” about a PR firm who sent a broad e-mail to a wide range of (PR) bloggers promoting a book. It was a faux pas, a mistake, but hardly the end of the world. Unfortunately as often happens in the [...]
Tags: Ethics·Public Relations
Setting the picture straight..
August 21st, 2009 · No Comments · Off-topic
Following my last post, Sorcha feels that I am doing my poor daughter a disservice by using the photograph I did. She thinks that I should post some nice photos of Anna to make amends. I’m happy to comply (like I had a choice in the matter). Tweet This Post
Tags: Personal
The only worse thing than being spammed…
August 20th, 2009 · 2 Comments · Public Relations
Now I have a very cute eight month old daughter and sometimes (thankfully rarely) when she’s tired, she gets cranky and has been known to throw her rattle/bottle/toy out of her high chair/car seat/pram. But you see she’s eight months old. She is frustrated she can’t communicate. So, what’s the story with all these adults [...]
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Is the online world growing up? What about PR?
August 19th, 2009 · 2 Comments · Public Relations, Social Media
Interesting news from New York that a supreme court judge has ruled that Liskula Cohen is entitled to information that would help her to identify an anonymous blogger who called her a “skank”. If she follows through that could be a very interesting development indeed. Meanwhile Mark Creaser is pondering if PR agencies are redundant [...]
PR gives PR a bad name..
August 18th, 2009 · 2 Comments · Public Relations, Social Media
Welcome to Tuesday. I had a lovely week off (thanks for asking). Travelling around the North Cascades is to be highly recommended. Of course returning to civilization also means dealing with a backlog of post, e-mail and voicemail – and for you cool social media kids, loads of unread RSS feeds. (I remained joyfully unconnected [...]
Tags: Marketing·PR·Social Media
Things PR Pros need? Rest?
August 7th, 2009 · 2 Comments · Public Relations
Communitelligence has re-posted Joanna Lund’s answer to a LinkedIn question on what traits does a PR/Communications professional need to thrive in a corporate environment. Worth a Friday read. One she doesn’t list is rest. We all need rest. So I’m off for a week’s vacation (or holiday for those of you in Europe) to the [...]
Tags: Public Relations